- ROLE

Editor, Writer

- FOR

Teyst Group

- DATE

2018

- TYPE

Editorial

- CREATIVE DIRECTOR /

Cristal Siew

I was asked by The Daily Cut to create and launch their very first newsletter. I planned the content, conducted all the interviews, did the research and worked together with their in-house designer to come up with a pretty sweet booklet. The brand liked it so much, they’re planning to publish one every 3 months!